Saini, Ghanshyam, and Prahlad Sharma. “Impact of Online Reviews and Ratings on Consumer Buying Behaviour in the Electronics Market”. RESEARCH HUB International Multidisciplinary Research Journal , vol. 13, no. 5, May 2026, pp. 38-43, https://doi.org/10.53573/rhimrj.2026.v13n05.006.